Cross Bike Co — Independent builders · NC Triangle
Bespoke built.
Boutique performance.
Real value.
Premium carbon mountain, trail and gravel bikes, hand-built to order and precision-assembled in North Carolina.
- 4 models · 3 disciplines
- Gravel · XC · Trail
- Hand assembly
- NC Triangle workshop
- Frame warranty
- 2-year structural
- Pricing
- From $2,149
The bike industry has spent too long protecting inflated corporate margins at the expense of the rider. Developing proprietary carbon molds costs millions — an overhead big brands pass directly onto you.
Cross Bike Co was founded in North Carolina with a disruptive goal: build elite, lightweight, uncompromising carbon trail machines without the boutique tax. We partner openly with world-class carbon factories to source proven open-mold chassis, then redirect the savings into curated components, custom finishes and local assembly.
We are independent bicycle builders, not drop-shippers. Every Cross bike arrives at our workshop as raw material and leaves as an artisan build.
Direct sourcing relationships
Open partnerships with premier overseas carbon engineering factories — including Carbonda and Tideace partner platforms. No proprietary-mold markup.
Structurally elite frames
Open-mold chassis selected for structural integrity and progressive geometry, then inspected on intake in North Carolina.
Curated components
Months of hand-selecting and ride-testing configurations produce build tiers you cannot find on a shop floor.
Local quality control
Every frameset arrives as raw material and is checked before a single component is fitted.
Custom finishes
Raw matte frames can be sprayed in-house to your colourway before assembly begins.
Hand assembly, NC Triangle
Cable routing, pivots, bearings and brake lines assembled by hand, by riders, in the Triangle.
02 — Explore the fleet
4 Models. 3 Disciplines.
One obsession.
03 — Find your terrain
Start with the ground
under your tires.
Select your riding
Carbon chassis, integrated frame storage and 700x50c clearance for all-day mixed-surface riding.
Recommended model
Phosphate
Gravel · All-terrain
- Terrain
- Gravel, mixed surface and fire roads
- From
- $2,149
Your ideal build depends on your terrain, riding preferences, fit and intended use. This guide is a starting point — contact Cross Bike Co and we will help you choose.
01 / Gravel04 — Phosphate · Gravel
Go further. Ride faster. Explore more.
The flagship gravel line: a lightweight carbon chassis with seamless integrated internal frame storage, built for riders who want ultimate self-sufficiency without sacrificing a single watt. Available in drop-bar and flat-bar configurations, with tires up to 700x50c and a short-travel air fork on the top builds.
- Carbon chassis with integrated internal frame storage
- Four tiers — Core, RS, RS 2 and ONE
- Drop Bar | LTWOO Gravel or Flat Bar | LTWOO TX 12 Speed
02 / XC Full Suspension05 — Summit · XC full suspension
XC efficiency. Trail capability.
An ultra-lightweight carbon chassis paired with a high-performance rear shock, delivering the fusion of hardtail climbing efficiency and full-suspension descending capability. An efficient pedal platform for punchy climbs, rock gardens and long race days.
- Active multi-link suspension with rear-wheel traction
- Dropper routing and tire clearance for rugged singletrack
- Built for aspiring endurance racers and fast singletrack
03 / XC Hardtail06 — Iso · XC hardtail
Lightweight. Responsive. Built to move.
A razor-sharp carbon hardtail that turns every ounce of pedalling energy into forward momentum. Cross country performance with the low maintenance and absolute power transfer only a hardtail delivers.
- High-modulus, hyper-responsive carbon chassis
- Iso RS runs Shimano Deore 12-speed, 120mm fork, carbon wheels
- Iso RS 2 and ONE move to wireless electronic shifting
07 — Contour · Trail full suspension
Climb with purpose. Descend with confidence.
The trail weapon. A plush 4-bar linkage paired with an aggressive, slack headtube angle delivers high-speed stability and absolute confidence down steep, chunky descents — while still climbing with purpose.
- 4-bar linkage suspension platform
- Aggressive, slack trail-focused geometry
- Climbing efficiency without giving up descending confidence
08 — Build options
Built around
your ride.
Because every bike is assembled to order, the specification is yours to shape. Choose what matters to your terrain — we confirm the rest with you before the build starts.
Explore build optionsFrame size
XS to XL across the fleet — 49cm to 58cm on the Phosphate and Iso, with rider height guidance published for both.
Build tier
Core, RS, RS 2 and ONE. Each step changes drivetrain, wheelset, cockpit and suspension specification.
Bar type
On the Phosphate: drop bar for aerodynamic gravel pace, or flat bar for mountain-bike-inspired control.
Colour
Published colourways by model — from Cool Flat Grey and Light Purple to Sunny Yellow and raw carbon.
Custom paint & finish
Factory spraying on raw matte frames for an additional fee, from visible carbon layouts to chameleons.
09 — Component curation
A frame is only as good
as what breathes into it.
We are component curators. Months go into hand-selecting and ride-testing configurations, so every tier earns its price in performance per dollar — not in badge premium.
Specification varies by model and tier. Not every bicycle uses every component listed here — the exact build sheet for each configuration is confirmed with the workshop.
Drivetrain
01LTWOO mechanical and 2nd-generation electronic gravel groups, LTWOO EGR Flat Bar Gravel MTB Wireless Groupset, and Shimano Deore and Di2 groupsets.
Wheelsets
02ELITEWHEELS 5-spoke gravel carbon, 10PLUS carbon wheelsets, Premium Carbon Fiber 29er Pro33 and SUPERTEAM wheelsets.
Cockpit
03Carbon drop and flat bars, KORE carbon cranks, RYET Senicx gravel cranksets and carbon seatposts where the tier allows.
Braking
04Hydraulic disc braking across the range, matched to the lever and caliper sets of each drivetrain platform.
Suspension
05XFusion RC32, Manitou Mattoc Pro, Fox 32 SC Factory and Zoom Marmot air forks — plus the Summit and Contour rear suspension platforms.
Weight & performance
06Rotating mass is attacked first: carbon wheelsets on mid-tier builds, carbon cockpit elements, and Magene power metering where specified.
10 — Local precision
Hand-built in
North Carolina.
Every single bike is built entirely to order in the North Carolina Triangle area. We handle strict material intake quality control, lay down custom finishes, and hand-assemble every pivot, bearing and cable routing pathway — from raw frameset to finished turnkey build.
When you buy a bike from us, you are not gambling on an overseas shipment. You are buying local assembly precision, local structural warranty backup, and the peace of mind that your machine was built by riders who live for the trail.
The six-stage process- Assembly
- To order, in-house
- Region
- Raleigh · Durham · Triangle
- Material intake checks on every frameset
- Custom finishing and colourwork before assembly
- Full assembly to order — not warehouse pick-and-pack
- Cable routing laid by hand, every line
- Pivot and bearing installation
- Final build preparation before handover
11 — Custom paint & finishes
One of one,
before assembly begins.
Because we source frames in raw matte form, we offer custom factory spraying for an additional fee. We can execute unique colourways — from raw visible carbon layouts to premium chameleons and colour-shifts — so your bike is truly one of a kind before the first component is fitted.
Discuss a custom finishCustom paint carries an additional fee. Pricing and availability are confirmed with the workshop — not every colourway is available on every frame.
12 — Why Cross Bike Co
The value is in what we don’t charge you for.
Boutique performance. Honest pricing. Zero compromises — the three things a bike purchase should be, without the fourth.
Premium performance
Elite carbon chassis and curated components that hold their own against nameplates costing considerably more.
Transparent sourcing
Open-mold platforms from named partner factories. No marketing mythology about proprietary molds.
Curated components
Build tiers assembled around performance per dollar, with rotating mass attacked first.
Local assembly
Hand-assembled to order in the North Carolina Triangle, with intake quality control on every frameset.
Direct support
Talk to the builder, not a call centre. Local pickup and delivery across the Triangle.
Warranty backup
2-year structural warranty on carbon and alloy framesets, plus manufacturer coverage on third-party components — managed for you.
13 — About Ben Cross
“Whether you buy your bike from us or build your old steel frame into a machine that has your soul poured into it — everyone deserves to enjoy their bike.”
Ben Cross
Owner & founder · 15+ years building and repairing bikes
Ben has built and repaired bikes for more than 15 years. He loves bikes. He loves people on bikes, the positive impact cycling has on our planet, and the great communities built around cycling.
That philosophy shapes everything Cross Bike Co does: radical sourcing transparency, hand-built custom curation, and local precision with genuine peace of mind.
North Carolina Triangle · Founded on bikes, not spreadsheets
14 — Questions
Straight answers,
no spin.
Sourcing, sizing, custom paint, delivery and warranty — the questions riders actually ask before ordering.
View all questionsWhat is the manufacturing philosophy behind Cross bikes?
Premium, honest performance without the corporate premium. Developing unique carbon fiber molds costs millions — a tax major brands force riders to pay. Cross Bike Co bypasses this by partnering directly with elite overseas factories to source structurally proven, high-performance open-mold frames (including Carbonda and Tideace partner platforms), redirecting those savings into curated lightweight components, precision local assembly and custom paint finishes.
How do I choose between the different Cross models?
The lineage is structured around riding disciplines. The Phosphate gravel series uses Tideace carbon frames with integrated internal storage, optimised for long-distance gravel, fire road speed and adventure versatility in drop-bar or flat-bar builds. The Contour trail series pairs a plush 4-bar linkage with an aggressive, slack headtube for descending stability and confidence on technical singletrack. The Iso hardtail keeps maintenance low and power transfer absolute for fast rolling cross-country singletrack. The Summit downcountry full suspension bridges XC climbing speed and trail capability with a highly efficient pedal platform, dropper routing and tire clearance.
What frame sizes are available?
Configurations primarily scale across Small, Medium, Large and Extra Large (S–XL) geometries. Because modern progressive geometry features steep seat tube boxes and longer reach footprints, the frames match modern sizing trends. The Phosphate and Iso listings publish XS (49cm) through XL (58cm) with rider height guidance. Most configurations are built around a highly agile medium-sized frame footprint as the standard design baseline.
How are bicycles delivered?
For local riders in Raleigh, Durham and the Triangle region, Cross Bike Co offers direct delivery and local pickup options. Delivery arrangements outside the Triangle are confirmed directly with the workshop when your build is placed.
What warranty covers the frames?
Every Cross bicycle is backed by a comprehensive 2-year structural warranty on high-modulus carbon and hydroformed aluminum framesets against manufacturing defects.
15 — Next step
Your next ride starts with the right build.
Explore the Cross fleet, find the bicycle that matches your terrain, and discover a more personal approach to premium bicycle performance.